Norman Parkinson Archive

Norman Parkinson: Always in Fashion

6 November to 7 December 2014, Proud Chelsea, London


Norman Parkinson: Always in Fashion

The Archive is very pleased to be collaborating with Proud Chelsea in presenting 'Always in Fashion', an exquisite selection of images celebrating Norman Parkinson's innovative eye.

Quintessentially British, Norman Parkinson's pioneering career spanned a remarkable 56 years. Turning his back on the stiff formality that had dominated pre-war fashion photography, he took women out into the real world. 

The exhibition charts the transformation from women wearing dungarees and utility suits at cattle auctions, picking fruit or checking milk quotas to carefully cultivated shoots where Parkinson took the models to exotic foreign locations. He created expansive narratives through the use of unexpected props and unusual juxtapositions, and combined glamour with a particularly English sensibility and wit. Parkinson's imaginative eye captured scenes as diverse as the hidden country lanes of England to the rich landscapes of India.

This lavish portrait of Parkinson's long career will be on display at Proud Chelsea on the King's Road in London. This unique collection of photographs exclusively from the Archive includes signed, vintage and modern estate prints. It offers an inspiring overview of Parkinson's long and impressive career.

Address: 161 King's Road, Chelsea, London, SW3 5XP
Telephone: 44 (0) 20 7349 0822

Opening times: Monday - Sunday: 10am - 7pm
Entrance: Free